Posts Tagged ‘Matterhorn’

Matterhorn changes

Monday, April 30th, 2012

Global warming at Disneyland

On the left is a photo of the Matterhorn from two years ago. On the right, a photo of the Matterhorn taken over this past weekend. The difference is striking, isn’t it? The snow levels on the Matterhorn have never been this low.

“It’s global warming,” says fictional Disneyland spokescastmember April Frost. “You can see the effects all over the park. Water levels are down, rain levels are down, and over Christmas what little snow we got on Main Street was so anemic it clumped together like soap suds. Why, did you know that in Florida’s Magic Kingdom a few years ago the submarine attraction evaporated all together? We’re doing our best to avoid a similar tragedy in California, and it makes us feel mighty guilty for using pure, black, unfiltered coal to run the Disneyland Railroad, Mark Twain, and Autopia for so many years.”

Disneyland Tour: Penny Arcade faux entrance

Thursday, April 19th, 2012

Disneyland Tour: Penny Arcade faux entrance

Why does the side entrance to the Candy Palace look like the entrance to a penny arcade? There are two reasons. First, because only people with money are attracted to an arcade, and Disneyland’s marketing department loves it when the park’s stores are filled with people who have money. And second, because people who are tricked into a candy store are less likely to say “Wait! This isn’t a penny arcade!” and more likely to say “Hey! Candy!”

This may sound cold, calculating, and unmagically marketing centered, but in reality it’s something that Disneyland has been doing from day one. The next time you visit the park, notice just how many examples there are of “bait and switch” tactics employed. For example:

  • Almost nothing in the Tiki Room is actually enchanted.
  • The Pirates are from Anaheim, not the Carri bean.
  • We’re supposed to believe that the Pooh ride is an “attraction?” Really?

Nothing negative is implied by these revelations, of course. All these minor deceptions are designed to enhance the guest experience in one way or another. If they leave you feeling a little uneasy, though, just remember that the Haunted Mansion really is haunted, Toontown is officially a California town, and the Matterhorn is, in fact, 100% matter.

Coming up next: Plaza Pavilion


Wednesday, August 6th, 2008

Disneyland antimatterhorn test

After sneaking into Disneyland more than an hour before opening (it’s amazing what you can do when you’re disguised as a planter), our Official DisneyLies Photographer managed to snap a picture of an Imagineering test of the new Antimatterhorn.

This Matterhorn overlay — accomplished in minutes thanks to billions of carefully installed, computer-controlled black-light LEDs — is intended for use during this year’s Halloween festivities. Rumor has it that, when the Matterhorn is in “evil” mode, the mountain will not only look evil, but the cars will also be fitted with super-bumpy wheels and the Yeti will have a really, really bad haircut (sort of an “abominable mullet,” according to an Imagineer).