New WALL*E Controversy

Even as the U.S. domestic box office receipts for WALL*E pass the 27 trillion Zimbabwe dollar mark, new controversy is brewing over some of the film’s more disturbing content. “I was really surprised by all the cannibalism,” said Stew Eaton, dubious spokesperson for Americans Against Theaters Exposing Youth to Outrageous Ugliness. “The robot steals a dead robots shoes, which is bad enough, but then we see that he has this trailer filled with containers of parts of his fellow beings, and he uses those parts to feed his own desire to survive — literally cannibalizing the dead so he may live! At the end of the film Eve is dragged into the circle of hideousness and feeds WALL*E bits of his fellows until he returns to life, but when he returns his mind is gone — because he has succumbed to what is obviously prion disease, a condition common among cannibals who eat brains!”

Eaton paused for a moment and asked us why we had stopped eating our lunch, then continued without waiting for answer. “And it wasn’t just the robot! Think about all those people on that space ship. They’ve been there 700 years, we don’t see signs that anyone ages, but there are babies being born. Why isn’t the place bursting at the seams? Because they’re drinking soylent green Slurpees, that’s why! The evidence is everywhere, clear as the Fourth of July. This might as well have been the Donner Party cartoon.”

We contacted Disney’s Ethics Officer for comment, but he was at lunch — and his secretary was missing. Coincidence? We hope so.

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One Response to “New WALL*E Controversy”

  1. Earth to Pixar: Think before you market

    I took my sister (age 7), brother (age 6) and son (age 3) to see Wall-E this weekend and was floored by the imagery of garbage skyscrapers and by the blatant environmental message, which wouldn’t have made it to the mainstream movie theaters a few years ago. It had the socially-conscious feel of an independent movie.

    The movie was so powerful that I became incredibly self-aware of my own actions within the first few minutes and before long I felt guilty to be drinking a bottle of water, eating popcorn from a large paper bag, and snacking on a box of Snowcaps. Multiply that by the hundreds of thousands of theater-goers and think about all of that trash produced by the movie industry.

    I do marketing for a book publishing company, Quadrille, that is publishing a green home decoration book, Urban Eco Chic by Oliver Heath. We went to great lengths to get the book printed on FSC certified paper, both to underscore the credibility of the book and because it’s the right thing to do. Most of my marketing will be done online, saving paper and shipping.

    I think a better Wall-E promotion, rather than cheap plastic toys, would be to sell environmentally-friendly water bottles and snack packaging at the theaters. These would have prompted discussions between parents and their children far more than toys.

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